How Much Does WordPress Website Design Melbourne Cost in 2026?
Introduction
When a business in Melbourne decides to create or upgrade its website, one of the first questions that comes to mind is simple: “How much does WordPress Website Design Melbourne cost in 2026?”
The truth is — the price varies widely based on your goals, features, industry, level of customization, and who you hire. But there are realistic price ranges that business owners should know before starting a project.
As Melbourne becomes a growing hub for startups, service companies, eCommerce brands, and professionals, the demand for professional WordPress Website Design Melbourne continues to rise. Whether you run a small business in St Kilda, a service company in Southbank, or an eCommerce store in Fitzroy, understanding website pricing helps you make smart decisions — and avoid overpaying.
This complete 2026 pricing guide breaks down all the costs involved, what affects the price, and how to choose the right WordPress designer in Melbourne.
Why WordPress Is the First Choice for Melbourne Businesses in 2026
Before discussing numbers, it’s important to understand why so many businesses prefer WordPress.
1. Flexible for All Business Types
From local tradie websites to full-scale eCommerce brands, WordPress can handle everything.
2. Easy to Edit
You don’t need a developer for every small update. With the right theme and builder, you can update:
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Text
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Images
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Pages
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Blog posts
3. SEO-Friendly
WordPress websites rank better in Google because of:
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SEO plugins
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Optimised coding
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Fast-loading themes
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Easy content updates
For businesses targeting Melbourne customers, good SEO = more leads.
If you want professional setup and customization, our WordPress Development services ensure your website performs at its best.
4. Affordable Compared to Custom Development
A full custom-coded website may cost $20,000–$50,000. A solid WordPress Website Design Melbourne project can give equal quality at a fraction of the price. To get a customised quote for your business, explore our WordPress Website Development Melbourne services designed for all industries.
Average Cost of WordPress Website Design Melbourne in 2026
Below are the realistic price ranges for WordPress websites built by professional agencies in Melbourne.
1. Basic WordPress Business Website (Small Local Business)
Estimated Cost: $1,200 – $3,000
Best for:
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Electricians
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Plumbers
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Local shops
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Accountants
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Cleaning companies
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Beauty salons
Includes:
- 3–6 pages
- Mobile-friendly design
- Basic contact form
- Simple layout
- Basic SEO setup
Not included:
- Custom features
- CRM automation
- Advanced booking system
If your goal is to simply have a clean and professional online presence, this package works well.
2. Standard WordPress Website (Service-Based Business)
Estimated Cost: $3,000 – $7,000
Best for:
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Agencies
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Consultants
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Medical clinics
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Real estate
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Gyms
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Coaching businesses
Includes:
- 8–15 pages
- Premium theme
- Conversion-focused design
- Blog setup
- Speed optimization
- Starter SEO
- Custom page layouts
This is the most popular option for medium-sized Melbourne businesses.
3. Advanced WordPress Website (Custom UI + Complex Features)
Estimated Cost: $7,000 – $15,000
Best for:
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Growing companies
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SaaS businesses
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Professional services
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Multi-location brands
Includes:
- Custom UI/UX design
- Animations
- Custom forms & workflows
- Advanced SEO setup
- Industry-specific features
Features like:
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Appointment/booking system
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Client dashboard
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Membership area
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Advanced calculators
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API integrations
This category is ideal for businesses who want a strong digital brand presence in Melbourne.
4. WordPress eCommerce Website (WooCommerce)
Estimated Cost: $5,000 – $25,000+
Best for:
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Fashion stores
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Cosmetics brands
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Food & beverage
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Homeware stores
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Fitness eCommerce businesses
Includes:
- WooCommerce setup
- Product templates
- Cart & checkout customization
- Payment gateway integration
- Store automation
- Inventory system
- Product filters
- Shipping setup
The price depends heavily on custom features and the number of products.
5. Enterprise-Level WordPress Websites
Estimated Cost: $25,000 – $60,000+
Best for:
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Multi-location franchises
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Large companies
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Portals
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Advanced B2B businesses
Includes:
- Custom-built theme
- Multi-role user access
- High-level security
- Integrations with CRM/ERP
- Custom dashboards
- API connections
These projects run for 8–20 weeks depending on complexity.
Factors That Affect WordPress Website Design Melbourne Costs
Understanding why prices differ helps you choose the right developer.
1. Who You Hire
| Service Provider | Average Cost | Pros | Cons |
|---|---|---|---|
| Freelancer | $1,000–$4,000 | Affordable | Limited support |
| Small Agency | $3,000–$12,000 | Balance of price & quality | May have queues |
| Full-Service Agency | $10,000–$30,000+ | Branding + UX + SEO | Expensive |
Agencies have more experience and provide long-term support.
2. Number of Pages
More pages = more design, content, and development time.
| Pages | Cost |
|---|---|
| 5 pages | $1,200–$3,000 |
| 10 pages | $3,000–$7,000 |
| 20+ pages | $8,000–$15,000 |
3. Design Type
| Type | Cost | Details |
|---|---|---|
| Template Customization | $1,000–$3,500 | Fast and affordable |
| Semi-Custom | $3,000–$8,000 | Mix of design + template |
| Fully Custom Design | $8,000–$30,000 | Designed from scratch |
4. Features Needed
Adding these increases cost:
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Booking system
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Membership platform
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LMS (Learning System)
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Product filters
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Custom checkout
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Third-party API integration
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Client portal
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Multi-language website
5. Content Writing
Do you provide content, or does your agency write it?
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DIY content → $0
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Professional content writing → $80–$200 per page
High-quality copy increases conversions and SEO results.
6. Ongoing Maintenance Costs
Even after your WordPress website is built, maintenance is essential.
Ongoing WordPress Maintenance Costs Melbourne (2026):
| Maintenance Type | Monthly Cost |
|---|---|
| Basic care plan | $50–$150 |
| SEO + updates | $150–$350 |
| Full management | $400–$800 |
Hidden Costs to Know Before You Start
Many Melbourne businesses forget these costs:
1. Domain Name
$15–$25 per year
2. Hosting
$150–$600 per year
(depends on speed + security)
3. Premium Plugins
$200–$700 per year
(for SEO, security, forms, backup)
4. Ongoing SEO
$300–$2,000 per month
(if you want traffic)
How to Choose the Right WordPress Website Design Melbourne Agency
Here’s how to avoid getting overcharged or hiring the wrong developer:
Check their portfolio
Do they have Melbourne-based business websites?
Ask for transparent pricing
Avoid agencies that hide their costs.
Confirm speed performance
A slow website hurts SEO.
Choose someone who understands Melbourne audience
Local trends matter.
Make sure they offer support
Things will break — updates, plugins, hosting.
We also work with businesses outside Victoria through our Gold Coast WordPress Developers team if you need multi-location support.
How Long Does WordPress Website Design Melbourne Take?
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Basic website: 1–2 weeks
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Standard website: 3–5 weeks
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Custom website: 6–10 weeks
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eCommerce website: 6–12 weeks
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Enterprise website: 12–20 weeks
Faster delivery = higher cost.
Is Cheap WordPress Website Design in Melbourne Worth It?
Usually not.
Cheap freelancers often use:
- low-quality templates
- no security
- no speed optimisation
- no SEO setup
- no backup plan
Cheap now becomes expensive later.
Final Thoughts
In 2026, the cost of WordPress Website Design Melbourne depends on what your business needs — not just the number of pages.
But when you treat your website as a business asset, not an expense, the returns are massive:
- Higher visibility
- More leads
- Stronger brand identity
- Better ranking on Google
Whether you are a startup or an established company, investing in the right WordPress website is one of the smartest long-term decisions. If you’re interested in comparing Melbourne pricing with Queensland, you can also read our detailed WordPress Development Gold Coast Guide 2026.
FAQs – WordPress Website Design Melbourne 2026
1. How much does a basic WordPress website cost in Melbourne?
A small 5–6 page website usually costs $1,200–$3,000.
2. How much does an eCommerce WordPress website cost?
Depending on features, $5,000–$25,000+.
3. Is WordPress good for Melbourne local businesses?
Yes. It is SEO-friendly, cost-effective, and fully customizable.
4. How long does a WordPress website take?
Anywhere from 1 to 12 weeks, depending on complexity.
5. What’s the monthly cost for running a WordPress website?
Expect $50–$150/month for basic maintenance.
6. Can I update my WordPress website myself?
Yes. WordPress is beginner-friendly if the developer builds it properly.
7. Is custom WordPress design worth the extra cost?
If you want strong branding, unique layouts, and better conversions - yes.
